2014-01-10 / Community

What A Difference A Year Makes

By Dan Guarino

Hit by the hurricane in October, 2012, The Gift Is Love gift shop on Beach 116th Street, established 1981, was an example of businesses that spent 2013 coming back.

Though covered in plywood through the winter and spring, along with “We Are Open” the store’s front sported such inspirational messages as “Keep Smiling” and “God Bless The Rockaways.”

By summer and fall, through the combined efforts of civic groups, local businesses and NYC Small Business Services, the area took on a brighter, more recovered look. The Gift Is Love now sported new sheer plate glass and new front window displays.

More improvements followed, and more events to draw both shoppers and new business interests to Beach 116th Street.

The Gift Is Love now faces 2014 with a restored shop and a maroon and white new awning designed to create a unified theme for the whole street.



Rockaway’s St. Patrick’s Day Parade, 2013: The Gift Is Love gift shop still sports plywood put up after it was battered by Hurricane Sandy. Rockaway’s St. Patrick’s Day Parade, 2013: The Gift Is Love gift shop still sports plywood put up after it was battered by Hurricane Sandy.

Weeks after the 4th of July: New glass replaced old boards and the store had a new look. Photos by Dan Guarino Weeks after the 4th of July: New glass replaced old boards and the store had a new look. Photos by Dan Guarino

Just after Thanksgiving: The Gift Is Love is ready for the holiday shopping season and to see the New Year in with a new brand new face. Just after Thanksgiving: The Gift Is Love is ready for the holiday shopping season and to see the New Year in with a new brand new face.

Return to top


Email Us
Contact Us

Copyright 1999 - 2014 Wave Publishing Co. All Rights Reserved

Neighborhoods | History

 

 

Check Out News Podcasts at Blog Talk Radio with Riding the Wave with Mark Healey on BlogTalkRadio