2011-11-18 / Community

Williams On SU Winning Team

A team of four undergraduate marketing students in the Whitman School of Management recently returned to Syracuse University with a trophy and a $1,000 prize from the fifth annual National Team Selling Competition at Indiana University.

The SU students placed third out of 21 teams from universities across the country.

Alama Williams of Far Rockaway, a junior marketing management major, is among the SU Whitman students on the winning team.

At an awards dinner following the competition, senior Rob Zaccaria was honored with an individual award for outstanding professionalism and effective team leadership. Whitman teams members also brought home their own individual trophies for placing third overall. This year’s team consisted of juniors Danielle Devinsky, Rachelle Thelusme and Williams and Zaccaria.

The two-day case competition was hosted by the Kelley School of Business and sponsored by the Center for Global Sales Leadership and Altria Group Distribution Company.

Each team analyzed data and crafted sales presentations as the fictitious company Nature’s Junction, with the goal to introduce a private-label popcorn line into 84 retail stores.

Altria group Distribution Co. sales executives role-played the position of buyers and senior management, while guest faculty served as judges in two rounds of competition.

The Martin J. Whitman School of Management at Syracuse University educates students to become successful leaders in a rapidly changing global economy. Whitman students are well grounded in the issues and challenges of today’s business environment as well as the core principles of management. The school’s 70 full-time faculty include internationally known scholars and researchers, along with successful entrepreneurs and business leaders. The Whitman School has been nationally recognized for its outstanding undergraduate program by U.S. News & World Report and Business Week, and its specialty programs in entrepreneurship and supply chain are nationally ranked in the top 10.

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