2009-03-13 / Columnists

Historical Views of the Rockaways

Artistic Post Cards Were A Feature In The Old Days
From The Rockaway Museum Commentary by Emil Lucev, Curator Dedicated To The Memory Of Leon S. Locke

Many a greeting in the form of a post card was sent from the Rockaways in the days of yore. The bulk were picture post cards, and a small amount did feature artistic work by unknown artists. The example shown in today's view was printed and copyrighted in 1909, by P. Sander of New York, Publisher.

The pink and brown spotted conch shell is printed on a pastel sand colored background, with a trim of golden lines … and embossed to give a sort of three dimensional look.

The beach scene within has golden brown sand, and whitish/bluish hues for the surf, and various hues of brown to indicate shadows. The bathing attire is one with yellow and brown stripes, and the rest with maroon and black and brown solids. All told, the card is pleasing to the eye. The message on the back posts a question to the addressee, asking if the boys are enjoying your namesake. The card was mailed in August, 1909, to a Howard Brockway of Troy, New York. Embossed artistic cards in very good condition are very dear but this one was worth the expense, and the addition to my collection.

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