‘Operation NICE’ Comes To Rockaway
Mayor Michael R. Bloomberg and Department of Sanitation (DSNY) Commissioner John J. Doherty have announced the expansion of Operation N.I.C.E ., (Neighborhood Intensive Cleanup Effort).
N.I.C.E. operated for the last year in the 18 sanitation districts that received the lowest ratings on the inde%pendent sanitation cleanliness scorecard.
Rockaway was not one of those communities, although it received lots of attention from the DSNY lot cleaning programs in recent years.
According to Doherty, the intensive cleaning program was a success, raising the cleanliness scores of those communities in which it was used. Because of that success, these innovative strategies are being expanded to all 59 sanitation districts citywide, including QS 14, which encompasses Rockaway and Broad Channel.
“As I said at the State of the City, Operation N.I.C.E. started as a comprehensive, cleaning initiative a year ago,” said Mayor Bloomberg. “Since then, we have seen a marked improvement in all 18 of the participating sanitation districts that needed a boost in their cleanliness and quality of life. Operation N.I.C.E. has successfully identified and cleaned litter strewn lots and streets and has helped renew New Yorkers’ faith that their government is responsive to their needs. As a result, New York City’s streets are cleaner than they have been in 30 years and the program is being expanded to every one of the City’s 59 sanitation districts. Operation N.I.C.E. has demonstrated that no problem is intractable if government and the community work together.”
“The Department of Sanitation continues to strive to make this City one of the cleanest in the nation,” said Commissioner Doherty. “ Operation N.I.C.E. is an important program that partners Sanitation efforts with other City Agencies, concerned residents, civic associations, local leaders, and volunteer groups with the single goal to promote and bring to fruition cleaner streets and rubbish free vacant lots. I am proud of this coalition that has worked to make a visible difference in our City. I look forward to expanding the program Citywide and replicating the strategies and techniques that have produced such a significant improvement in the quality of life in the 18 sanitation districts where it has operated.”
Operation N.IC.E . utilizes a block by block approach to street cleanliness. Using an independent cleanliness scorecard as a measurement tool, District Superintendents are held accountable by DSNY leadership for each block within their command. When areas are identified either by the scorecard, calls to 311 or by the community, DSNY assets are reassigned and the condition is corrected. District Superintendents are given additional flexibility to assign resources where they are needed and work with the community to ameliorate persistent problems.